Sendy

Core tool

Newsletter

One-time-licence self-hosted newsletter app that sends via Amazon SES

How it connects to Webstudio

Webstudio Form action POST to Sendy's subscribe API (/subscribe with api_key, list id, email, boolean=true) or via n8n HTTP node. Sends via Amazon SES (native, bounce/complaint handling via SNS); v7 also lists SendGrid, Mailjet and Elastic Email natively. Webhooks/rules for automation.

Sendy research summary: pay once, send through SES

Research summary · Use case: Self-hosted newsletter on PHP hosting

Verdict: Sendy remains a cheap, proven way to send newsletters through Amazon SES, especially for agencies managing several client brands on one install. Its interface and feature set have aged, and unlike Listmonk it is closed source. If you already have PHP hosting and want a one-time purchase, it still works well; otherwise Listmonk offers more for free.

Pros

One-time $69 licence; very low sending cost via SES; runs on any PHP/MySQL host; white-label client brands useful for agencies; simple subscribe API.

Cons

Dated UI; proprietary code; major upgrades cost extra; SES approval and SNS setup needed; limited automation compared with modern tools.

Best for: Agencies or creators on PHP hosting who prefer a one-time licence

Sources used for this review

- https://sendy.co/ - https://www.g2.com/products/sendy-sendy/reviews - https://www.capterra.com/p/234663/Sendy/reviews/ - https://makerstack.co/reviews/sendy-review/ - https://sequenzy.com/versus/sendy-vs-amazon-ses

Score breakdown

Ease of use★★★☆☆3

Features★★★☆☆3

Performance★★★★☆4

Value for money★★★★★5

Openness★★★☆☆3

Integrations★★★☆☆3

Docs and community★★★☆☆3

Overall (weighted)3.5

How we rate →

How it connects

All stacks →

n8n → Sendy

Via automation (n8n/Make)Easy

HTTP Request node POST (form-urlencoded) to https://<sendy>/subscribe with api_key, list, email, name and boolean=true; Sendy returns '1' on success. The same call can be made from a Webstudio Form Resource if you accept the API key sitting in a server-side Resource.

Sendy → Amazon SES

NativeMedium

Enter AWS IAM access keys in Sendy settings; Sendy verifies identities and sends via the SES API. Set up SNS bounce and complaint topics pointing to Sendy's endpoints (Sendy can create them automatically). v7 shows SES enforcement status in the sidebar.

Sendy → Postmark

SMTPMedium

Sendy supports SMTP for non-SES providers per brand; enter Postmark broadcast-stream SMTP credentials. Bounce handling is less automatic than with SES, so check Postmark suppressions regularly.

Experts for this tool

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SendybayAgency

Managed Sendy hosting, installation and setup

SendyAmazon SES

News

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2026-05-07Release

Sendy 7 released with a redesigned UI, drag-and-drop editor and an SES health indicator

Sendy 7 brings a redesigned interface, a drag-and-drop email editor with templates, a file manager, an Amazon SES status indicator in the sidebar, and sending that Sendy says is about twice as fast. It also adds optional AI review tools. A new licence costs $69 and an upgrade costs $34; licences bought before 8 November 2025 need the upgrade. The official notes at sendy.co/get-updated show no release date, so the date here comes from this blog post.

Why it matters: Sendy plus SES is still one of the cheapest newsletter setups, and v7 removes the main reason to avoid it, the dated editor.

Michael Tsai blog (quoting Sendy release notes)

Sendy Amazon SES

Alternatives

MailerLite Listmonk Keila